Task:
The main goal was to create a platform that works equally well for both private sellers and dealerships managing dozens of listings at once - without making the publishing process more complicated.
The solution: a three-step listing process and a clear distinction between business and individual users. Each dealership (“dealer”) gets its own customizable page with a logo and branded listing color, which can also serve as its public-facing website.
Dealers also have access to a dashboard with sales statistics for the past 1 and 6 months. The price comparison module shows the competitive price range for a car with the same make, model, and year, based on other listings on the platform.
On top of that, the platform includes an internal wallet for renewing and publishing listings.
